Dating PR

Love is the air this week for our client Mutual Attraction, who have been busy speaking to the press about the UK’s most talked about reality show, Love Island.

This year the dating contest has stormed the television ratings and has been one of the most successful shows of the summer.

Fans of the show have been eagerly tuning in every night to watch Kem and Amber’s break ups and makeups, Chris and Olivia’s constant bickering and poor Camilla’s heartbreak, after her fairy tale relationship with Jonny Mitchell ended abruptly when he found a connection with new islander Tyla Carr.

The show is certainly being widely talked about in the press, so this week we have been offering the expert opinions of the Mutual Attraction matchmakers out to journalists.

Lydia Davis, who is a professional matchmaker and dating expert, provided some insightful comments on the contestants who are the most and least genuine, the most compatible couples of the series and expert dating advice to the islanders that are struggling to find love in the villa.

And it was certainly a great win. Mutual Attraction have been speaking to The Sun about which Love Island couples are the real deal, and which ones are playing up most for the cameras.

They’ve also been chatting with the online team at OK! Magazine, on why Jonny was right to dump Camilla for Tyla (a part of the show that has certainly caused some drama on social media).

And some great coverage was achieved in the Daily Star, with Lydia Davis from Mutual Attraction providing her opinion on why PR student Montana Brown is still single in the villa (we admire her University degree but maybe not her awful flirting).

Overall it’s been a great week of coverage for our lovely dating client.


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