Construction Insure

Construction Insure

CLIENT: Construction Insure ABOUT THIS PROJECT: Construction Insure is a leading provider of insurance services to the UK construction industry. MD Mark Herbert asked us to help raise his profile through a well targeted thought leadership campaign. By focusing on the...
Bell Pottinger: An Agency Apart

Bell Pottinger: An Agency Apart

By Steve McComish It isn’t every day that we see a PR agency making the front pages of the national newspapers in its own right, but that’s exactly what happened to Bell Pottinger this week. Sadly, the reason why the agency found itself all over page 1 of the FT and...
Link Earning (and why it matters)

Link Earning (and why it matters)

Today on the blog I want to talk about SEO and link earning – more specifically something important to all our clients here at London PR: delivering authority links. Every online business owner understands that links into their site fuel their optimization in...
Never use a disaster to market yourself

Never use a disaster to market yourself

The title of this post, Never use a disaster to market yourself, may seem a little odd. But you would be amazed how many organisations fall into this trap. It’s one of the PR book’s fundamental rules but worth looking at once again. Particularly in...
Paddy Power PR Stunt Backfires

Paddy Power PR Stunt Backfires

Here at London PR we are big fans of Paddy Power and their eye catching PR stunts. The bookmaking chain have a great PR team (and agency Taylor Herring) and have delivered some memorable stunts over the past few years. But their latest ruse hasn’t gone as well...
International Women’s Day PR Campaigns

International Women’s Day PR Campaigns

Every year on 8 March, the world comes together to celebrate the achievements of women. So we decided to take a look at how brands are getting involved with some of the best International Women’s Day PR campaigns. International Women’s Day always seems to create...